Testimonials

This book is clearly written for the MBA audience. Drawing on the wealth of experience of these two authors, the chapters provide in-depth analysis of the strategic IT issues facing current and future business leaders. There are no chapters on the fundamentals (i.e., what’s a database) but key technology concepts are woven throughout nicely partnered with key managerial concerns. I have used this book for two semesters; it helps foster deeper thinking among the students (in comparison to the book I used previously) and sets an appropriate tone for classroom discussion.