Testimonials

In the core MBA class on managing IT, I rely extensively on cases and contemporary examples from the popular press. While that stimulates interest, students find it difficult to abstract the fundamental concepts from the cases and examples. The most attractive features of this book are the many conceptual frameworks that the authors use to convey the key IT management concepts. The authors also draw on their extensive knowledge of the academic research in information systems to augment the frameworks they present. The text can supplement the cases and examples I use in the course to provide a much better learning experience for the students. While the book is written for the MBA audience, I believe it can be effectively used in executive education programs as well.